NYLO Hotels needed a guest-facing technology solution to solidify their industry status as unique, urban style lodging. Their progressive strategies stirred larger, global brands to take action, propelling Nylo to the forefront of industry change.

NYLO Case Study

When NYLO Hotels decided to pursue digital guest-facing technology for on-site, high-traffic areas, it was to engage with target customers through modern innovation. The brand consists of a boutique collection grounded in providing alternatives to traditional hotel experiences, and encourages piloting concepts new to the hotel industry. Launching initially with a digital lobby device, NYLO followed with a mobile application, including an in depth, adoption plan for both guest and staff. It would initiate leading global hotel groups to action this same approach, inducing a trend toward enhancing the guest journey through digital connections.

Industry Vision

The NYLO brand’s "urban boutique" style required a vendor reputed for being innovative. They found Monscierge to have the products and hospitality resources for empowering their staff, even beyond the implementation of technology.

True Local Recommendations

Empowering local experts, the hoteliers, to be the voice of what's promoted to guests. Local merchants are referred by each property, and Monscierge curates the information to reduce dependency of third-party apps and sites, keeping the guest connected to a trusted local expert - their hospitality provider.

Guest Adoption Program

Monscierge works with each property individually to achieve optimum downloads and user activity for both guests and hotel staff. From resorts to conference centers, Monscierge helps define, implement and track adoption strategies tailored to the appropriate needs for varying hotel distinctions.

GEM Reports

The Guest Experience Management (GEM) reports are seasonal aggregations of hospitality trends, highlights of case studies and data analytics findings from the Monscierge products used on guests' smart phones and in hotel spaces worldwide.

Operational Achievements

NYLO became the first hotel group to standardize hospitality’s localized Recommendation Network, which now has more than 70k recommended merchants worldwide.

  • First boutique brand to implement hospitality’s Recommendation Network
  • Increased on-site amenity traffic promoting offers through Connect Mobile

Microsoft Partner

Hospitality is facing a wave of changes with emerging technologies shifting the operations of the typical hotel property. Microsoft is working with the hospitality industry to help overcome the technology gaps with highly integrated solutions. Microsoft wants to give hotels a competitive edge with solutions to capture the preferences and interests of their customers and deliver unique personal guest experiences at each point of contact. Monscierge Connect Lobby and Connect CMS were developed with Microsoft platforms for seamless, cutting-edge technology architecture.

Powered with Microsoft Technology

  • Silverlight 5.0/Toolkit
  • WCF RIA and Web Services
  • Built with Visual Studio 2012
  • Expression Blend
  • Bing Silverlight Control
  • Windows Server / IIS
  • .NET 4.5
  • Entity Framework 5.0
  • Transient Fault Handling
  • Azure SDK, Web Roles
  • Service Bus
  • Windows 7/8
  • .NET 4.5
  • WPF 4.5
  • PixelSense 2.0 SDK
  • Built with Visual Studio 2012
  • Entity Framework 5.0
  • Expression Blend
  • Bing Route, Geocode, and Search Services
  • Bing WPF Control
  • Transient Fault Handling
  • Microsoft Surface

Conclusion

Working with an established boutique company, like NYLO Hotels, allows for an agility in testing new methods of guest engagement, prompt data analyzation and a faster modification approach, all leading towards achieving results earlier than is possible with their larger counterparts. NYLO's partnering with Monscierge to collaborate on new means of interacting with guests lead the company to being the first brand to standardize several platforms and features of digital guest-facing technology, years before other brands.